Download Content Audits And...

Paula Ladenburg Land

Format: Print Length

Language: English

Pages: 154

Publisher: XML Press; 1 edition (October 4, 2014)


Format: PDF / Kindle / ePub

Size: 7.5 MB

Downloadable formats: PDF

profitable content material procedure initiatives begin with a radical overview of the present country of all content material resources: their volume, sort, and caliber. starting with a data-rich content material stock and layering in a qualitative review, the audit method permits content material vendors and enterprise stakeholders to make expert decisions.Content Audits and Inventories, through veteran content material strategist Paula Land, indicates you the way first of all a list, scope and plan an audit, overview content material opposed to enterprise and person targets, and movement ahead with a collection of worthwhile, actionable insights.This functional, tactic-filled instruction manual walks you thru developing and working a listing utilizing an automatic instrument, atmosphere the degree for a winning audit. particular audit strategies addressed comprise auditing for content material caliber, functionality, international concerns, and criminal and regulatory matters. additionally, you will easy methods to do a aggressive audit and include personas into an audit. tips about providing audit effects to stakeholders may help you carry powerful techniques.

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